Industrial Design
Product Design
Cosmetics
Packaging
Cohesive, graphic components, unified and softened by a pastel color palette and pure shapes, delineate the franchises in a modern yet utilitarian way. A clear, geometric shape language comes across the complete system, creating elegant contrast with a subtle logo. The square wordmark and circular “scoop” motif become an ownable visual cue, allowing us to easily expand our new identity.
Designed at NR2154
